MVP or minimum viable product is a test of a hypothesis about the value of a product to the user. MVP allows you to quickly and cost-effectively test an idea to see if the market needs such a product. MVP testing is extremely important for startups and companies that want to release an innovative product. According to statistics, about 80% of startups fail because they don’t test their ideas enough. In this article, we will take a closer look at what MVP testing is, why it is important, and how to plan and execute it properly. We will also look at how to analyze the results and apply them to further product development. By following the advice in this guide, you will be able to quickly test the viability of your idea and save time and money on the full development of an unclaimed product. What is MVP Testing and Why is it Important? MVP testing is the process of validating a product idea by creating a minimum viable product (MVP) and testing it with real users. The goal is to gather feedback and data to determine if the product solves a real problem and provides value to customers before investing significant time and money in full development. An MVP is a stripped-down version of a product with just enough core functionality to be usable by early adopters. For a mobile app, it might be basic workflows and a minimal UI. For a physical product, it could be a prototype. [...]
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